Social Media Wordle

Calling All Luddites!

In responding to the challenges which face anyone working with technology it is worth noting things haven’t always been as they are now. When reminiscing at the recent ODHE conference in Windermere on items of technology and working practices which have long since passed into history books, we discussed typing pools to write our letters. This made it unnatural to write to colleagues when picking up the phone was a far more attractive proposition. However, given the pace of modern life and the expectations for fast response time, the e mail has become indispensable. Our conclusion was that adjustments we have made will continue with the introduction of new ways of working such as social media, twitter and, yes, even blogging. Progress stops for no-one. The original description of a Luddite may not quite fit modern day dilemmas. Luddites were artisans who protested against the newly-developed labour-saving textile machinery; the stocking frames, spinning frames and power looms introduced during the Industrial Revolution (1811-1817,) which made it possible to replace the artisans with less-skilled, low-wage labourers, leaving them without work http://en.wikipedia.org/wiki/Luddite. The modern day “Luddite” doesn’t have the luxury to resist the information revolution which has swept across the globe. The proliferation of communications technologies continues unabated. But it doesn’t stop us from questioning the relational effects of e-mailing someone at the next desk, cautious and sensible adoption is the key!

Marcus Hill, Senior Staff Development Adviser, University of Leeds

Charlotte Croffie, Organisation and Staff Development Consultant, UCL

Like/Unlike

Social Media and OD

Like/UnlikeWhat has challenged you?

Keeping interest levels in twitter as other initiatives take over. I liked the idea of auto-tweets, so I could write 20 in tweets advance and get the computer to do it for me. But the necessary download costs money and there is currently no budget for it. Social media generally – we have a new University policy on this, which is being embedded currently so I will need to understand/stick to these guidelines.

How have you developed?

Much more aware of twitter and blogs. Someone mentioned they ‘lurk’ on twitter. I feel that way – I am in the background as it isn’t a prominent facet of our marketing (although may become in the future?) I admire colleagues who make it a central facet of what they do. For me to tweet or follow another tweeter (is that the right term?!) then the information has to serve a purpose – educating, informing, debating, putting new perspectives etc.

What have you enjoyed?

I liked the conference. I like learning about new technologies which can be applied to learning and staff development.

What more do you feel you could learn?

The most useful things was following Bex on twitter and watching how she tweeted during the conference in Windermere. It is about the “art of the possible” – I can learn best from watching how people use social media for firm beneficial advantages to their institutions.

Marcus Hill, Senior Staff Development Adviser, University of Leeds

Charlotte Croffie, Organisation and Staff Development Consultant, UCL

Association of University Administrators – 2013 Conference Reflections

While I have been a member of the Association of University Administrators (AUA) for a couple of years, I attended and presented at their annual conference for the first time in March 2013.
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Why the AUA? There are certainly many HE professional associations/networks to choose to get involved in. The ODHE group itself is one, of course. Add to that the many other specialist organisations that include ARC, ARMA, ASET, AUCC, AGCAS, AURIL, AHUA, AISA, AMOSSHE, AUCSO, AUDE, SDF, UHR, and the lists and acronyms go on…

Firstly, the AUA has a substantial membership base of nearly 5,000 in the UK and a significant international presence, including strong connections with similar organisations in other countries. Its annual conference is the largest professional services development conference in the UK HE calendar and typically brings together over 700 delegates.

Secondly, our local University of Kent branch is very active and was thrilled to receive three AUA awards in 2012 including one recognising Branch Good Practice. The enthusiasm of our local membership was instrumental in my decision to also contribute more actively. I also like the idea of being involved with an organisation that is so much at the forefront in encouraging professional services staff to work in partnership with academic staff and students to encourage positive change and innovation in the core business of our institutions.

Thirdly, the AUA is making very good use good use of social media. They had great mobile apps at their conference, they make good use of Twitter (@THE_AUA) and Twitter hash tags (#AUA13) at their events and they use LinkedIn groups (Association of University Administrators more than many other associations I have come across.

The topic I presented at the AUA13 conference with University of Kent colleague Chloé Gallien was: Collaboration as a Catalyst for Change (see materials for session 200). As I mentioned in that AUA conference presentation, social media is just one way we can find new ways to collaborate and build relationships in a more social era.  And as one of my favourite authors, Nilofer Merchant, states: “Relationships are to the social era, what efficiency was to the industrial era.”

The call is now live for AUA14 conference proposals on the topic of Revolution and Reinvention. Why not join in by getting involved?

Twitter – Two Ears to Listen, One Mouth to Speak

I so enjoyed Simon Inger’s blog about iPads, I thought it might be of some interest to share thinking about one way I use my own iPad.

twitter-bird-blue-on-whitestock-illustration-3365311-classic-car-1959-chevy-impalaI was quite skeptical about Twitter when I first decided to try it out but I saw that it was increasingly being used, particularly by students. When I was still in my 20’s I decided I never wanted to end up like an older friend. He simply refused to listen to any music later than 1960. He even drove a car from the 50’s – beautiful but certainly not the only choice around. I may not be on the leading edge of technology but choice for me continues to be important.

“We have two ears and one mouth so that we can listen twice as much as we speak.” (Epictetus, Greek philosopher, AD 55-c.135 by way of Tim le Lean). This quote epitomises the value I find in Twitter. To me, Twitter is:

1. A newspaper – I can use it to catch headlines and current activities from news organisations like the Guardian, THE, etc. as well as “headlines” from people and organisations within and outside the University of Kent that I have chosen to “follow.” I can dig deeper by clicking on the links attached to the tweets.

2. A source of continuous professional development – Following organisations and thinkers that I respect (I call them my virtual mentors) who write about leadership, innovation, diversity, strategy, and change as well as other areas of interest provide me with a steady stream of current, often internationally acclaimed thinking, on topics I care about. I can take five minutes to scan a few practical presentation skills tips or read an inspirational article to kickstart my own motivation when I am having a difficult day.

3. An event tracker – Twitter is a terrific way to keep an eye open for upcoming events and to have another method at your fingertips to tell others about events you are involved in or that you want to draw attention to. When it comes to events, Twitter is just one of a host of methods to get the word out.

4. A way to share thinking and research with others – This can happen either by typing 140 characters as a single message or by directing the reader to a blog or a website. Connecting people and ideas is easy when I see some resonance or possible common interests or goals. It’s also not as intrusive as an email; the broadcast approach of Twitter means people choose to engage with a tweet or not. The receiver of tweets can control and manage their own information, sharing or responding as they choose.

5. A way to build a positive community – Twitter makes it easier to communicate appreciation for others – for individuals or for organisational initiatives. It’s possible to send an expression of praise not just to one person in an email but to everyone who has chosen to follow you and is, therefore, by default, a part of your digital community. Of course, the reverse also holds true; criticism and negativity is just as easy to spread on Twitter. I consciously choose to use Twitter as a positive force. If I have an issue to deal with or a problem with a person or something that has happened, Twitter will not be my communication method. I only have control over my own tweets but I can choose to try and exemplify what I appreciate in others – particularly a sense of collaboration and a focus on continuous learning.

6. A way to be yourself – I do make conscious choices; I use Twitter and LinkedIn as my professional communication social media platforms. Facebook and Instagram are saved for my friends and family where I share a range of silly and serious topics, personno-foodal politics and family photos. But I also see something very positive in allowing who you are as a person shine through on Twitter – I have been known to post a picture from a great local festival or a Canadian winter driving scene; a link to a news story that has affected me deeply or a mention that I am finally heading off on a long anticipated holiday. However, I try not to share certain details – I’m not a chef and I know you don’t care what I made for lunch!

The best way to know if you will like Twitter is to try it. Read (listen) more than you tweet (talk) and there is much to be gained.

By Cindy Vallance, Head of Organisational Development, University of Kent
Twitter @cdvallance